1. Information you provide to us or allow others to provide to us
During the course of your relationship with Instacart, you may provide us with information about yourself. For example, you may provide us with information during the sign-up process, such as your name, photograph, address, phone number, email address, social security number, insurance information, and other biographic information. You may also provide us with additional information over the course of your relationship with Instacart, such as health or financial information.
2. Technical information about your usage of the Instacart platform
When you use the Instacart platform, either through a browser or mobile app, we automatically receive some technical information about the hardware and software that is being used.
Cookies, Pixels, and Other Tracking Technologies: We and our partners (including Facebook) use various technologies to collect information, including but not limited to cookies, pixels, storage technologies, and device identifiers. Cookies are small text files that are sent by your computer or device when you access our services through a browser or mobile application. We may use session cookies (which expire when you logout of the app or close your browser), persistent cookies (which expire when you choose to clear them from your browser), pixels, storage technologies, and other identifiers to collect information from your browser or device that helps us personalize your experience; measure, manage, and display advertising on the Services or on other services; understand your usage of the Services; and remember things like your current zip code or that you have already logged in to Instacart. Our partners, including Facebook, may use these technologies to collect information about your online activity over time and across different websites or online services. By using your browser settings, you may block cookies or adjust settings for notifications when a cookie is set. Your browser settings may allow you to automatically transmit a “Do Not Track” signal to online services you visit. Note, however, there is no industry consensus as to what site and app operators should do with regard to these signals. Accordingly, unless and until the law is interpreted to require us to do so, we do not monitor or take action with respect to "Do Not Track" signals. For more information on "Do Not Track," visit http://www.allaboutdnt.com
If you would like to opt-out of interest-based advertising, please visit http://optout.networkadvertising.org/#/. Please note that you will be opted out of all interest-based advertising from all business members of the Network Advertising Initiative for that the specific browser on or that the specific device that you use to opt-out. If you opt-out, you may continue to see Instacart's or our partners' online advertisements; however, these ads will not be as relevant to you.
We employ some third-party services to help us understand the usage of Instacart, and these third-parties may also deploy cookies on our site or collect information through our mobile applications. For example, we use Google Analytics to understand, in a non-personal way, how users interact with various portions of our site — you can learn more about information that Google may collect here.
Log information: When you use the Instacart platform, our servers will record information that is sent by your device or browser. This information can include things related to your shopping services for Instacart (such as orders accepted, items found, and items replaced) as well as things like the IP address of your device, information about the browser, operating system and/or app you are using, unique device identifiers, pages that you navigate to and links that you click, searches that you run on Instacart, and other ways that you interact with the Instacart platform.
Location information: In connection with your use of the Instacart mobile app to provide shopping services, we will collect information about the location of your device when the app is running in the foreground or background.
Community Affairs: Instacart is active in local communities as part of our mission to create a world where everyone has access to the food they love and more time to enjoy it together. You may provide us your information in connection with our community affairs efforts.
For business purposes: We may use your information to help us provide, maintain and improve the Instacart service. For example, we may use your information to contact you (including via text/SMS messaging), respond to your communications and requests, provide support, process your payments, verify your identity, and to evaluate and ensure the health and safety of our shoppers and customers. You can opt-out of receiving recruiting communications from Instacart by using the unsubscribe mechanism included in the message, where applicable.
Platform improvements: We may also use your information to make improvements to the Instacart platform, to understand how shoppers and shopper applicants interact with our service, and to develop new services.
Disclosure of information to third parties. We may share your information with third parties under certain circumstances:
We may require Shoppers using the Instacart platform to verify their identity through the use of a facial recognition technology system (the “System”). As described in this policy, the System requires you to take pictures of your face and submit them to Instacart for verification. Instacart does not take a position on whether the information collected, used, and stored through this System qualifies as biometric information as defined by any federal, state, or local law.
This policy may change from time to time and any revised Policy will be posted at this page, so we encourage you to review it regularly. If we make changes, we will notify you by revising the date at the top of this Policy and, in some cases, we may provide you with additional notice (such as a notice on our Shopper page or sending you a notification).